With the advent of technologies such as E-commerce and M-commerce, the business world is changing fast with. E-commerce and M-commerce concept started far back, that is, around 5-6 years back, but since then, this industry reported tremendous growth in the market.
Electronic commerce (e-commerce) associated with buying and selling goods and services through electronic mode, such as the Internet. Mobile Commerce (M-commerce) related transfer or take the goods and services using a mobile phone to a computer network and vice versa.
Various industries are affected by e-commerce, such as automation in supply chain and logistics, payment systems in the domestic and foreign market, enterprise content management, software development companies, Group buying, Automated online assistants, Instant Messaging, conferences , online banking, shopping, and office suites, Shopping cart and order tracking, Teleconferencing, and Electronic tickets. But on the other hand, M-commerce includes industry domains such as banks, ticketing, purchase, browsing, storefront and brokerage, marketing and advertising, and auction.
Using M-commerce users can book movie tickets on their phones to the Internet on their phones and you can also get tickets send by the cinema people using different e-commerce technology to their phones. This helps users to escape from the rush of a movie ticket window and can show these tickets at the entrance of the cinema. Similarly, people can get coupons, discount offers and loyalty cards on their mobile phones and can get these deals at the outlets by showing their phones. A very good example of M-commerce is mobile banking and shopping online where customers can access their account through mobile and can conduct the shopping transactions.
Despite being similar in nature, as both involve buying and selling, there is a difference between the two. E-commerce is possible only when we have a relationship, but talking about M-commerce, we do not need any connection. With M-commerce it is now possible to do video conferencing even in places where there is no internet. E-commerce not only need Internet access, but also the consumption and use of electricity but there is no such requirement with M-commerce. Even a layman can do M-commerce in comparison to E-commerce, but still use the M-commerce costs more than using e-commerce.
In technical reasons, we can consider M-commerce as part of the E -commerce market as it gives power to the user to do business with his mobile phone. The best example is a company involved in outsourcing companies utilize custom software development and contact the client through B2B E-commerce. Common B2B examples and best models are IBM, Hewlett Packard (HP), Cisco and Dell. Cisco, for example, receives over 90% of product orders through the Internet.
With the increased use of the Internet, e-commerce has reached the market and people in recent years. Apart from online transactions, e-commerce has also affected the lives of people when shopping in stores for the use of swap machines where customers pay with their credit and debit cards. E-commerce can take place between the two companies, namely B2B or between companies and customers, ie B2C.